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Published in Smart Mosching, Jul 15, 2010, by Martin Mosch

What is Smart Mosch?

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Smart mosch is my personal RTI (Return To Intelligence) measure

I’m sure all of you already asked yourselves what is this “smart mosch” I’m talking about? Well here’s my definition: Smart mosch is my personal RTI (Return To Intelligence) measure for evaluating the level of intelligence of existing online published texts that display themselves as accessible content. When writers throw articles online (cause they just literally throw them out there) they expect losers like me or you to click on their lousy titles filled up with keywords, and read their “well-structured” texts about how to write even more and more copies of this junk content. The reason I’m doing this is simple: because I’m sick of reading non-smart marketing articles, all stuffed up in SEO and CTR strategies.

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