Smart Mosch - Stop Throwing Articles Online!

Here is the long expected article on online marketing criticism. You’ll be reading about what drives people crazy about making profit online, how making money at home is such a common practice and why online marketing trickery has become so excessive today that it is so identifiable as spam.

The need for profit online

Consumers are now users, and their innocence can be bought much easier online.

Sometimes it’s better to join the trends a little later than when they start. It gives you a more mature approach on the subject. I’ve called this article a “critique of everyday online marketing” by associating it to Michel de Certeau’s “Practice of Everyday Life“, a key book which depicts the individual as an assimilator of everyday “tactics”. Internet marketing is, to a certain extent, such a tactic.

There is an illusion of abundance over the Internet, when in fact the message we share is the medium itself. Like Marshall McLuhan was referring to television and mass media as being the medium and the message all together, online marketing is exactly the same. The online marketing writer promotes the actual strategies and tips that he himself follows. And what individuals do is in fact wasting precious time reading about how to become marketers themselves, instead of actually becoming.

Like in an economical model, we are facing an invented “need” for profit which stands as our tool for surviving and dominates the online market as well. Consumers are now users, and their innocence can be bought much easier online. Human greediness is much easier to satisfy online. So why not making an even bigger profit out of it?

Online marketing at home

We like clicking, sharing, posting, commenting, rating and doing it for the money.

The commodity of staying at home and testing hundreds of “do it yourself” money making methods is what drags us into a state of online sheepness. We like clicking, sharing, posting, commenting, rating and doing it for the money. We are housewives, but also bloggers, writers, advertisers, designers, admins and e-marketers. We do it as an everyday fact. We like to spend an illusory amount of “office hours”, even if we don’t have an actual job, in front of social networks, posting the same things over and over again, like the Avon ladies or other MLM agents who once marketed their product were offering door by door.

We believe in the same Utopian success and we are patient to receive the big revenue promised in a 10 bucks e-book about online marketing. “How to make money online” is the tagline of today’s success. Either you knew the tricks before and sneaked online, making big money without people noticing, nor you are still a novice and let yourself fouled by colored e-books permanently on sale, which sell you lists of tips on how to start your articles business.

Yes, online marketing trickery is excessively excessive!

“Tested”, “proved”, “guaranteed”, “sure”, “safe”, “cheap” and “professional” methods for how to make money online.

A few days ago I was reading about how poor design approaches can instantly knock out any brand or product. And that’s when I accidentally stumbled upon 3 or 4 sites in a row, all of them advertising some “tested”, “proved”, “guaranteed”, “sure”, “safe”, “cheap” and “professional” methods for how to make money online. Tricky sites like these make me laugh. I have no disrespect for their authors, but please, can’t you guys find something that looks a little better than ancient web?

I’ve done a little research, and without giving any names (believe me, there are so many!!), I soon realized what makes these sites a category of content you’d rather stay away from. So here’s how you can recognize a tricky site when browsing for articles and marketing related topics: